Monday, January 7, 2013

Fail to the Redskins



Sorry, I couldn't resist that title, (parody of the team song "Hail to the Redskins") even though the Redskins fought bravely during Sunday's game. No sport captivates DC-area fans more than football and they love their 'Skins. I am not a football fan so I am not captivated. Even so, the playoff mania went so far that the game was broadcast into Trader Joe's instead of the usual pop music soundtrack. For the next month all we will hear about is (American) football as the Super Bowl approaches so I designed this decorative sign for sports-related displays all over the store. The streamers behind the flying football are in the colors of the Redskins, burgundy and gold. You can see the yellow goalpost at the edge of the rectangle. The blue sky is done in colored pencil, something I very rarely use for any Trader Joe's graphics. The signmakers will copy this on our office printer/copier and write the product, price, and advertising copy in the center of the graphic frame.

Markers and colored pencil, about 7" x 5", January 6, 2013.

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